Branding · Digital marketing · Enquiry systems
Branding, digital marketing and enquiry systems that help your business grow.
We help healthcare practices, businesses and associations build a clearer brand, improve their online presence and manage enquiries.
- Clients in India and Australia
- Flat fees, never paid per lead
- Built around NMC and Ahpra rules
Choose your route
Where would you like to start?
Pick the route that fits you. Each one has its own free review and the services that matter to you.
Healthcare practices
Clinics, hospitals and fertility centres
Websites, local search, social media and enquiry handling built around healthcare advertising rules in India and Australia.
- Free clinic audit of your Google profile and reviews
- Patient Concierge for WhatsApp, SMS and website enquiries
- Hospitals, dental clinics and fertility centres
Businesses and associations
Brands, institutions and associations
Branding, packaging, websites, social media and campaigns, from one team, with one monthly report.
- Free brand check of your website and social profile
- Brand identity, packaging and print
- Websites, social media and Google and Meta ads
Founded by Prabhu M.Former Digital Head at one of Telugu media’s biggest newsrooms. Working with hospitals, clinics, businesses and associations in India and Australia.
Clients we work with
How you can work with us
Three ways to engage
Every engagement starts with a free review and a 30-minute call. Scope and fees are agreed in writing before work begins.
Website and visibility foundation
A defined website project and the basics that help people find you.
- Agreed website scope, built and launched
- Google profile and local search setup
- Enquiry tracking
- Handover and training for your team
Managed growth programme
Ongoing marketing on the channels we agree, run month by month.
- Agreed channels: social media, content, Google and Meta ads
- Monthly content and campaign plan
- Your approval before anything goes live
- One clear monthly report
Enquiry operations
Help answering and following up the enquiries you already get.
- Setup or pilot on agreed channels
- Clear handover rules to your team
- Monitoring and monthly review
- Support while it runs
Services
Everything you need to grow, from one team.
Websites, social media, paid campaigns and brand, for hospitals, clinics and growing brands. Hire one service or the whole system.
Website design and development
Fast, mobile-first websites on WordPress, designed to turn visits into enquiries.
- Strategy, design, build and launch
- SEO-ready pages, speed and security
- WhatsApp, booking and enquiry forms
Social media marketing
Platform-specific content and community management for Instagram, Facebook, LinkedIn and YouTube.
- Monthly content calendar, no repeats
- Posts, reels and carousels
- Replies, insights and a monthly report
Google and Meta ads
Search, Maps, Meta and YouTube campaigns, managed for the cost and quality of every enquiry.
- Campaign strategy, setup and tracking
- Ad creative and landing pages
- Weekly optimisation, monthly report
Enquiry handling and automation
Patient Concierge, WhatsApp, CRM, reminders and reporting.
Learn more →
SEO and local search
On-page SEO, Google Maps listings and local search, without ranking guarantees.
Learn more →
AI search visibility
Accurate, consistent information so AI assistants describe you correctly.
Learn more →
Graphic and packaging design
Packaging, print, brochures, signage and event collateral.
Learn more →How we work
Clear steps, your approval at each one
Four steps from first conversation to monthly results. You stay in control at every stage.
1
Review
A free clinic audit for healthcare practices, or a free brand check for businesses, followed by a 30-minute strategy call.
Free · no obligation
2
Plan
A 90-day plan with targets and budget. You approve the scope and fees before work starts.
✓ You approve
3
Build and launch
Nothing goes live without your approval. For healthcare clients, content is checked against the NMC or Ahpra rules and approved by your clinician where needed.
✓ You approve
4
Report
One clear monthly report: enquiries, bookings or sales, cost, and what we change next.
Every month
Led by Prabhu M., founder. Flat fees, agreed in writing. We are never paid per patient or per lead.
Our flagship · Patient Concierge
A receptionist that’s always on.
Patient Concierge answers WhatsApp, SMS and website chats for your clinic, texts back missed calls, offers open appointment slots and hands anything clinical to your team.
Answers
Timings, doctors, fees, location. Set up not to give medical advice.
Books
Offers open slots and sends reminders to patients who opt in.
Hands off
Clinical questions and complaints go to a person.
Compliance first
Built around healthcare advertising rules in India and Australia
For healthcare clients, every piece of content is checked against the rules for the country and profession, approved by the client’s clinician where needed, and approved by the client before it is published.
India: NMC guidelines (law)
- No guaranteed cures, “best”, “No.1” or “100% success” claims (NMC 8.1 iii, ix)
- No testimonials or before-and-after photos for promotion (8.1 v)
- No buying, scripting or requesting reviews for promotion (8.1 xii)
- No offers or discounts that encourage unnecessary treatment (8.1 x)
- No payment linked to individual patients or leads (8.1 vii, viii)
- No identifiable patient information (7.4)
NMC guidelines, October 2026
Australia: Ahpra (law)
- No false, misleading or deceptive claims (section 133)
- No testimonials about clinical aspects of care
- Any gift, discount or inducement must state its terms and conditions
- No unreasonable expectation of beneficial treatment
- Accurate titles, qualifications and registration
Our own stricter policy
- No discounts or offers in healthcare campaigns at all
- No review requests of any kind
- AI-assisted content labelled as AI
- Flat fees, never paid per patient or per lead
- Clinician approval before clinical content goes live
Brand Buddys policy, applied to all healthcare clients
Last reviewed 5 November 2026. We are a marketing agency, not a law firm, and this is not legal advice. For specific cases, check with your legal adviser. Read the full guide.
Built for teams where every enquiry counts
HospitalsDepartment pages, doctor directories and enquiry handling at scale.Explore →Dental clinicsTreatment pages, complete Google profiles and faster replies, within the dental code of ethics.Explore →Fertility centresCalm, factual information and private, quick replies for couples researching care.Explore →Growing brandsD2C, institutions and associations.Explore →Playbooks for healthcare growth
GUIDE · 6 MIN
AI Receptionist for Clinics: 7 Mistakes to Avoid
Questions
Common questions
What is Patient Concierge?
Patient Concierge answers WhatsApp, SMS and website chats for your clinic, texts back missed calls, offers open appointment slots and hands anything clinical to your team.
Does Patient Concierge give medical advice?
No. It is set up not to give medical advice. It answers timings, doctors, fees and location. Clinical questions and complaints go to a person on your team.
What is the free clinic audit?
It compares your clinic’s Google rating, reviews and Maps profile with the three nearest clinics. It uses public data about your clinic and reaches you on WhatsApp or email within 1 working day.
Do you charge per patient or per lead?
No. Brand Buddys charges flat monthly fees. We are never paid per patient or per lead.
Which healthcare advertising rules do you follow?
In India we follow the NMC Guidelines on Ethical Advertising and Public Communication (October 2026) and the dental code of ethics. In Australia we follow Ahpra’s advertising guidelines under section 133 of the National Law.
Which languages does Patient Concierge support?
Languages are agreed for each clinic during setup, and we only switch on languages we have tested.
How long does it take to launch?
After your audit and a 30-minute strategy call, we build and launch over the next 2 to 6 weeks. WhatsApp setup depends on Meta’s business verification.
Do you use patient testimonials or before-and-after photos?
No. We don’t use testimonials, before-and-after photos or patient stories, and we don’t request, buy or script reviews.
Do you work with businesses outside healthcare?
Yes. Alongside clinics and hospitals, we work with D2C brands, industry associations, institutions and hospitality businesses.
Who owns the website you build?
You do. We train your team to update content themselves.
What happens after I get in touch?
We start with a free review: a clinic audit for healthcare practices or a brand check for businesses. Then a 30-minute strategy call and a 90-day plan with targets and budget.
Let’s talk about what you need.
Book a 30-minute strategy call, or start with a free review for your type of business. No obligation.
Healthcare practice? Get a free clinic audit. Business or association? Get a free brand check.